WORKS
DORAEMON FIGURE – DORAEMON THE 45TH MOVIE ANNIVERSARY COLLECTION
2026/03/24
To celebrate 45 years of Doraemon movie series (1980–2025)
Summary
Doraemon 45th Anniversary Figure Collection with 44 licensed designs inspired by iconic movie moments, combining nostalgia with compact collectability.
Key Points
- First partner to develop a figure collection celebrating Doraemon’s 45th movie anniversary - Fully managed end-to-end product development (concept, design, production, licensing coordination) - Built and operated a dedicated microsite for direct-to-consumer (B2C) sales - Established in-house capability for B2C order handling and customer experience