WORKS
LEVENTS® x HELLO KITTY - ADORABLE DREAMS COLLECTION
2026/04/10
“ADORABLE DREAMS” is a journey into the deeper emotional values that define Levents.
Summary
By partnering with Hello Kitty for this campaign, Levents aims to convey messages of love, friendship, and imagination - the simple yet essential elements that shape our everyday lives.
Key Points
1. Core Message: Celebrating love, friendship, and imagination as essential values in everyday life. 2. Design Direction: Soft, dreamy color palette combined with modern, dynamic streetwear aesthetics. 3. Brand DNA: Reflects Levents’ spirit of youthfulness, positivity, and self-expression.